Running a small business is full-on. You’re quoting jobs, chasing suppliers, sorting customers. Marketing? It often gets shoved to the bottom of the pile.
But if people can’t find you, they won’t hire you. AI can help fix that. Think of it as an extra pair of hands to keep you visible while you get on with the work.
Here are 10 simple AI prompts you can use today. Whether you’re a builder, plumber, estate agent, solicitor, or run a kitchen showroom, these will save you time and help you get more enquiries.
Why AI Should Be Part of Your Marketing
- Save time. Let AI do the heavy lifting on ideas and writing while you focus on the day job.
- Stay consistent. Regular updates and posts keep you top of mind.
- Boost SEO. Get found when people search for your services on Google.
- Engage customers. Turn casual scrollers into paying customers.
No tech skills needed. If you can copy and paste, you can do this.
10 AI Prompts You Can Start Using Now (With Clear How-Tos)
1. SEO Blog Topic Generator
Why it matters
Writing blogs helps your website show up on Google. Every post gives you a new chance to be found by people searching for your service.
How to implement
Open ChatGPT or DeepSeek. Paste this prompt:
Suggest 10 blog post ideas for a [business type] aimed at attracting customers in [location]. Focus on [service] and answer common questions they have.
Pick a title, then either ask AI to write a draft blog or use it to brainstorm points.
Example
A kitchen showroom in Tunbridge Wells could ask for blog ideas about kitchen makeovers—focusing on trends, budgeting and space-saving tips.
Benefit
The more useful content you have, the more likely you are to appear when people search for your services.
2. LinkedIn Personal Story Post
Why it matters
People buy from people. Sharing real stories on LinkedIn builds trust and helps you stand out from the competition.
How to implement
Log in to ChatGPT. Use this prompt:
Write a LinkedIn post for a [business type] owner sharing a personal story about helping a client through a challenge. End with an invite to get in touch.
Copy the post, tweak it to add your own voice, and paste it into your LinkedIn feed.
Example
An estate agent in Tonbridge could share a story about helping a first-time buyer who nearly pulled out, but with some guidance, they got the keys to their dream home.
Benefit
Builds trust and shows potential clients how you solve problems.
3. Facebook or Instagram Engagement Post
Why it matters
Engagement posts help you show up in more feeds. More people see you, which leads to more enquiries.
How to implement
Use ChatGPT to write a post:
Create a Facebook or Instagram post for a [business type] asking followers a fun or relevant question to encourage comments and shares.
Post it directly from your Facebook or Instagram business page.
Example
A builder could ask:
“What’s top of your home upgrade list? Loft conversion, garden room or open-plan kitchen? Comment below!”
Benefit
Boosts engagement. The more people comment, the more Facebook or Instagram shows your posts.
4. Google Business Profile (GBP) What’s New Update
Why it matters
Your Google Business Profile is often the first thing people see. Regular updates help you rank better and show customers you’re active.
How to implement
Log in to your Google Business Profile. Go to ‘Posts’ and add an update.
Use this prompt in ChatGPT:
Write a Google Business Profile update for a [business type] in [location] announcing a new service, recent project, or special offer. Include a clear call-to-action.
Copy the text and paste it into your post. Add a photo if you can.
Example
A builder in East Sussex might post:
“Just completed a loft conversion in Rye. Swipe to see before-and-after photos. Thinking about adding space? Contact us for a free quote.”
Benefit
Updates improve your local search ranking and keep customers informed.
5. SEO Meta Titles and Descriptions
Why it matters
These are what people see on Google before clicking. Good titles and descriptions get more clicks.
How to implement
Ask ChatGPT to write them:
Create an SEO-friendly meta title and description for a [business type] offering [service] in [location]. Highlight the main benefit and include a call to action.
Send these to your web developer to add to your website. If you manage your own site (WordPress, Wix etc.), you can add them in the SEO section.
Example
A solicitor in Kent could use:
Title: Family Law Solicitors Kent Free Consultations
Description: Expert family law advice with clear pricing. Speak to our Kent-based team today.
Benefit
Gets more people to click on your site instead of someone else’s.
6. Customer Testimonial Social Media Post
Why it matters
People trust reviews more than adverts. Sharing testimonials builds credibility.
How to implement
Ask ChatGPT:
Write a Facebook or Instagram post for a [business type], sharing a customer review and encouraging others to get in touch.
Copy, paste and publish it on your Facebook or Instagram business page. Add the customer’s photo (with permission) if possible.
Example
A plumber in Tonbridge could post:
“5-star review from Emma in Tonbridge. ‘Emergency call-out on a Sunday morning. Fixed my burst pipe within the hour. Friendly and professional.’ Need help fast? Call us today.”
Benefit
Builds trust and shows you deliver on your promises.
7. Educational Carousel Post
Why it matters
Carousel posts are great for sharing tips and keeping people engaged. They’re easy to swipe through and work well on Instagram and Facebook.
How to implement
Ask ChatGPT:
Outline a 5-slide carousel post for a [business type], sharing practical tips on [topic], with a call-to-action on the last slide.
Use Canva to design your slides (it’s free). Post the carousel on Instagram or Facebook.
Example
A kitchen showroom in Sevenoaks could create:
Slide 1: 5 Kitchen Design Mistakes to Avoid
Slide 2: Ignoring lighting
Slide 3: Not enough storage
Slide 4: Cheap worktops
Slide 5: Want expert advice? Book a free design consultation.
Benefit
Builds authority and shows you know your stuff.
8. Google Business Profile FAQs
Why it matters
FAQs save you answering the same questions over and over. They also help customers make faster decisions.
How to implement
Ask ChatGPT:
List 5 FAQs for a [business type] in [location], covering common customer concerns. Keep answers clear and helpful.
Go to your Google Business Profile and add them in the Q&A section.
Example
An estate agent in Tunbridge Wells might answer:
How long does it take to sell a house? Usually 8-12 weeks
What are your fees? 1.2 percent plus VAT
How do you market homes? Rightmove, Zoopla and social media
Can you recommend solicitors? Yes, we have trusted partners
Do you accompany viewings? Always
Benefit
Reduces barriers for potential customers and builds trust.
9. SEO Blog Optimisation Suggestions
Why it matters
A blog that isn’t optimised won’t rank. SEO tweaks help more people find your content on Google.
How to implement
Paste your blog post into ChatGPT. Ask:
Review this blog post and suggest SEO improvements. Include keyword suggestions, headings, meta descriptions, internal links and a call-to-action.
Apply the changes to your blog. If you don’t manage your site, send the suggestions to your web person.
Example
A solicitor writing about 5 Reasons to Make a Will could be told to:
Add keyword Trusted Will Writing Kent
Link to the free consultation page
Add a meta description like: 5 reasons to write a will today. Protect your family with expert advice from Kent’s trusted solicitors.
Benefit
Improved blogs bring in more traffic and more leads.
10. Seasonal Campaign Ideas
Why it matters
Seasonal offers give people a reason to act now. Perfect for filling the diary during quiet periods.
How to implement
Ask ChatGPT:
Suggest 5 seasonal marketing ideas for a [business type] promoting [services] during [season or holiday]. Focus on Facebook and Instagram posts.
Pick one idea, create a simple graphic in Canva, and post it on Facebook or Instagram.
Example
A builder in Kent might post:
Spring Special: Book your home extension now and be ready for summer
Summer Offer: Garden rooms installed in time for school holidays
Autumn Campaign: Loft conversions ready for cosy winter living
Benefit
Creates urgency and brings in new enquiries.
How to Get the Most Out of These Prompts
Be specific. Mention your location and services when using prompts.
Keep your tone right. Friendly for builders and plumbers. Clear and professional for solicitors and estate agents.
Add your personal touch. AI drafts it. You make it sound like you.
Proof before you post. Check it makes sense and reflects your brand.
Recommended AI Tools
ChatGPT. Free and easy for everyday tasks.
DeepSeek. Great for longer blogs and polishing up ideas.
Google Gemini. Handy for brainstorming new campaign ideas.
AI won’t build the loft or close the deal. But it will keep your marketing ticking over while you focus on what pays the bills.
Need help setting this up? Or want someone to take it off your plate?
Get in touch. Straight-talking, affordable marketing that works.
