Resources - RankFresh

Nick Lima
06/17/2025

What Is GEO? And Why Your Business Should Care About Generative Engine Optimisation

Search Isn’t What It Used To Be Remember when searching meant typing something into Google, scrolling through a list of […]

Nick Lima
06/07/2025

How to Get Found on LLMs: Practical Tactics to Help Local Businesses Get Discovered by AI Tools

Why LLMs Matter for Local Businesses Search habits are changing fast. People are skipping Google when researching and turning to […]

Nick Lima
06/06/2025

Why Bing SEO Deserves Your Attention in 2025 (Especially If You Care About AI Visibility)

You might not use Bing. But ChatGPT’s browsing tool does. So does Microsoft Copilot, Windows Search, and a growing number […]

Nick Lima
05/28/2025

Less Is More in Digital Marketing: Why Cutting Back Gets You Further

Simplicity Isn’t a Weakness – It’s a Superpower (Especially for SMEs) You’re Doing Too Much – And It’s Costing You […]

Nick Lima
05/20/2025

What Makes a Killer PPC Landing Page? (And Why Yours Might Be Leaking Leads)

Nick Lima · Crafting High-Converting PPC Landing Pages So you’re running paid ads. Nice one! But if your landing […]

Nick Lima
05/16/2025

Why Your GA4 and Ad Reports Might Be Lying to You

Think your SEO or Paid Search isn’t working? You might be reading the wrong report. Happens all the time. A […]

Nick Lima
05/14/2025

9 Common Reasons Your Google Business Profile Gets Suspended (And How to Avoid Them)

1. Using a Virtual Office or P.O. Box as Your Address Google wants to show real businesses, in real places. […]

Nick Lima
04/29/2025

Digital Marketing in 2025: How SEO, AI, and Zero-Click Searches Are Rewriting the Rules

Digital marketing has changed more in the last three years than it did in the fifteen before it. If you’re […]

Nick Lima
04/21/2025

9 Steps to Show Up on Google Maps and Clean Up on Local Traffic

If your business isn’t showing up on Google Maps, you’re invisible to the people most likely to buy. Around 44% […]

Julian Martines
04/03/2025

8 Common PPC Mistakes E-commerce Brands Make (And How to Fix Them)

Running Google Ads without a solid strategy? Might as well throw your budget in a skip and set it alight. […]

Nick Lima
04/01/2025

Why Schema Markup Is the Easiest SEO Win You’re Not Using Yet

You’ve probably heard the term structured data thrown around in SEO circles. Sounds technical, maybe even a bit dry. But […]

Nick Lima
03/19/2025

12 Website Optimisation Tips to Turn Visitors into Leads

Your website’s not just a digital shopfront. It’s your best sales rep – if you’ve trained it properly. But most […]

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